iCoupon, the global leader in intelligent vouchering solutions, has announced a deal with rapidly growing low-cost airline AJet, expanding its presence in the Turkish market.
The airline will implement iCoupon’s disruption vouchering service which means that travellers will receive swift and hassle-free compensation in the case of delays or cancellations directly via their boarding pass, minimising the impact of unexpected delays.
By integrating iCoupon’s automated solution, AJet is able to streamline necessary operational processes, bettering the experience of their passengers. Paper vouchers and manual handling are superseded by iCoupon’s best-in-class model, making disruption management more efficient for both the airline and traveller.
The new deal will give iCoupon a stronger foothold in strategically important markets, reinforcing its reach in Europe, the Middle East, and North Africa. In 2024, AJet served 20 million passengers and is planning to expand to 24 million in 2025. AJet connects travelers across 34 countries and 99 destinations, linking Europe with Türkiye and Asia through a growing schedule and competitive fares.
Director of International Sales of iCoupon, Viktoriya Soubra said: “Thanks to our new partnership with AJet, iCoupon will be operating at Turkey’s second largest airport, SAW Istanbul – an exciting expansion that brings even more value to our network and partners. This expansion in Turkey’s low-cost market positions iCoupon as a key technology provider for AJet as they continue their impressive trajectory and we’re really proud to be part of that.”
iCoupon works with partners across the globe, and currently more than 190 airlines, 300 airports and 3,200 retail units are benefiting from iCoupon’s hassle-free solutions. Helping the industry move towards a more connected future.
About AJet
AJet is Türkiye’s youngest low-cost airline, operating under the Turkish Airlines umbrella. Relaunched in 2024 with a simplified, digital-first proposition, AJet connects travelers across 34 countries and 99 destinations, linking Europe with Türkiye and Asia through a growing schedule and competitive fares. The airline has flown 33 million passengers since launch and was recognized as an APEX Four-Star Low-Cost Carrier (2024) for passenger experience, alongside the TCXA25 Accessibility Award (2025). AJet operates an approximately 100-aircraft fleet and continues to expand across key European gateways. For more information about AJet, visit www.ajet.com
