iCoupon, the global leader in intelligent vouchering, has announced a new partnership with Aviapartner, one of Europe’s leading independent ground handling providers.
The agreement will see Aviapartner implement iCoupon’s digital meal voucher solution at Amsterdam Schiphol Airport (AMS) and Rotterdam The Hague Airport (RTM), supporting airlines with a more efficient approach to passenger care during disruption.
The partnership enables Aviapartner to replace paper-based vouchers with a fully digital solution, allowing meal entitlements to be issued instantly and redeemed directly at airport merchants. This removes the need for manual distribution, reducing queues, easing pressure on ground staff, and improving the overall passenger experience.
A key advantage of the collaboration is the speed of deployment. As a ground handling partner, Aviapartner can operate iCoupon without requiring complex system integration, making it easier to adopt and scale across airport operations.
This partnership represents an important step for iCoupon as it continues to expand its footprint within the ground handling sector. By supporting ground handlers directly, iCoupon is helping to simplify operational challenges on the ground, where delays are often most visible and impactful for passengers.
There is also a growing shift across the industry, with more airlines encouraging their ground handling partners to adopt digital solutions. Paper vouchers continue to create delays and operational friction during disruption, and this partnership reflects a wider move towards more responsive, efficient alternatives.
CEO of iCoupon, Richard Bye, said:
“Ground handlers play a critical role in delivering passenger care in real time, often in the most challenging operational moments. We are proud to be working with Aviapartner to support their teams with a solution that removes unnecessary complexity and improves the experience for both staff and passengers. As more airlines look to modernise their disruption processes, we see a strong opportunity to work more closely with ground handling partners across the industry.”
An Aviapartner spokesperson said “At Aviapartner, we are continuously looking for ways to improve passenger care while reducing operational complexity for our teams.
Partnering with iCoupon supports our move towards technology‑driven ground handling. It enables faster passenger care and more efficient operations at our airports, while providing a fast, scalable solution during disruption.”
