Promotions

Promotions: power your campaigns with targeted travel retail vouchers

Drive stronger engagement in airport and travel retail with iCoupon’s promotional voucher campaigns. Designed to add relevance and value at key moments in the journey, our solution helps you connect with passengers in more meaningful ways—boosting both satisfaction and spend. Get in touch to explore how iCoupon can support your next campaign.

With iCoupon’s Promotions module, you can design and deliver targeted digital vouchers as part of wider campaign activity—helping you connect with passengers at precisely the right moment. Whether it’s to celebrate key dates, drive seasonal offers, or spotlight brand partnerships, these campaign vouchers can be added directly to boarding passes or shared through your own channels. It’s a smart, scalable way to boost visibility, increase conversion, and build stronger brand affinity across the airport and travel retail environment.

  • The value of the promotional campaign vouchers is instantly added to the bar code on the passenger’s boarding pass to be redeemed in any iCoupon activated retailer in the airport.
  • This value can be a discount or a money-off voucher and iCoupon’s insights allow you to personalised the vouchers for your target audience.
  • Retailers can be fully integrated which will offer full automation via API or this can just be achieved through the iCoupon portal, so no need for full integration.
  • Meal vouchers are often used for full flight delay. However, you can allocate various values per cabin class.
  • Meal vouchers can also be used per individual for denied boarding too. You can allocate various values based on selected requirements e.g. The passenger is a frequent flier or a premium customer.

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